Did you know there’s an app for Twitter, Facebook and basically any other social networking channel out there? The reason is simple: Companies know that their tweets and Facebook posts can easily be read by the “on-the-go” American using their smart phone or tablet; however, companies can run into mobile device accessibility problems when their customers and prospects try to access websites and emails that aren’t properly configured to be viewed on mobile devices. The result? Less user engagement and more user upset.
So if your company wants more customer engagement and prospect attraction, be advised: Emails and websites that don’t show…
JAN

The Executive Committee
Web Marketing News
