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Part 2: Communicate the right message with eMarketing

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Part 2: Communicate the right message with eMarketing
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In Part 1, we learned that in business there are two groups of people we market to:

•   People we know (Customers)
•   People we don’t yet know (Prospects)

Part 2 explains the next step to growing a relationship, which is communication.

We need to communicate with and market to people we know through tools like:

•    personalized email marketing
•    website marketing
•    search engine marketing

This is our method of engaging our current customers.

Looking for successful ways to grow your business? Autumn Consulting can help. We specialize in engaging customers and qualifying prospects, meaning we enjoy providing custom web marketing  strategies for going deeper with customers and helping to identify the right audience for your product/service. Our team is a web marketing agency serving Milwaukee, Fox Valley and Chicago suburban area businesses and organizations.

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About the Author:

Nathan Misirian is an entrepreneur, speaker, author, business owner and teacher. His passion is sales and marketing. His method is education. For over a decade, Nathan has served as President and founder of Autumn Consulting, an integrated, web marketing company. By leveraging effective sales and marketing strategies, Autumn Consulting continues to thrive as a Milwaukee, eMarketing agency and solutions-provider for mid-market businesses and organizations.

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