integrated web marketing plan

Fast Five: Tips for Social Media Milwaukee Success

You have a website, a Facebook page, a Twitter account, a LinkedIn profile and just signed up for Pinterest. The problem: Nothing is happening. When building out an integrated web marketing plan, there are key questions that help in creating a strategic plan, rather than a social media hodgepodge of busyness. Here’s Autumn’s simplified approach …

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The Right Stuff: Business Benefits of an Integrated Web Marketing Team (Part 2)

Marketing can come in various shapes in sizes. But when it comes to promoting your business or organization through eMarketing, the bottom line is clear: Does it work and can we see results? When meeting with our clients each week, we hear success stories about how our Autumn eMarketing consulting and strategies are helping them …

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The Right Stuff: Business Benefits of an Integrated Web Marketing Plan (Part 1)

You’ve heard it before:  Build it and they will come.  It’s the battle cry of the warrior marketer, but unfortunately, not the best premise for a successful and measurable marketing plan.  Here’s why:  It’s general, overly ambitious and not backed by any real research or audience feedback. We recommend a distinctly better approach to your …

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