How long has it been since you’ve visited your own website? If it’s been more than a few years, you may have a need to refresh your web content. But how do you know when it is time? How can you approach the review process in a way that ensures it is a valuable use of your time?
Autumn discusses how often you should update your website content and how to approach it in the way that suits your business needs. You can start by asking yourself these three questions:
- Does my website emulate the sales experience that happens in real life?
- Does it inform my customers/audience full of the company’s products/service?
- How well does my website demonstrate the uniqueness of company/brand?
Find out the key elements to planning your content in the latest blog.
