Google Penguin 2.0 – How Google’s New Search Algorithm is Changing the Rules of SEO

Google’s recent algorithm update is now in effect and many are wondering if this will positively or negatively affect their SEO efforts. The Google Penguin 2.0 update is geared towards reducing spam and removing websites that use “black hat” SEO tactics on Google’s search results. “Black hat” SEO tactics are ways some SEO professionals use …

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