As a b2b full service marketing firm, we have web marketing clients in the Chicago area who request web design projects of all sizes and scale. After all, we’re in the business of developing custom solutions for your company – whether business growth requires a new website from the ground up, a full website overhaul, OR just some new, smaller-scale design elements.
If you have considered a full-scale website project, but maybe resources (or business needs) are limited – consider the type of solution we’ve developed for our Wisconsin-based client, Ruekert-Mielke. Over the course of a few months, we developed the content marketing strategy for a new line of services, developed the web content with their team, and added a few custom design elements to seamlessly integrate their new content into their existing website.
Developing Web Marketing Content
When developing our content marketing strategy with Ruekert-Mielke, we were able to listen and learn their business needs, understand the language and interpret it in a way that made the content both informative and reader-friendly. Our writing staff is fully trained in sound SEO practices and can then help refine the message so that it is rich in common key words of the industry – this makes it both reader friendly and search engine friendly.
Modern Web Design Elements
Our client has a fully packed, custom branded website already, so we worked closely with their team to ensure that the new web pages would be seamlessly integrated into the existing look and feel. This helped us find small updates to further enhance the new marketing potential of the website. Our team:
- Added new content pages
- Designed custom graphics and image display in a photo slideshow (for the homepage and new secondary pages)
- Procured custom imagery to compliment the new line of services and messaging theme+
So, if you feel like your website needs a change and if you’re overwhelmed by the challenge, let us be your Chicago web design agency. We can be your advocate and find a solution that is both value-added and a comfortable step forward for your business.