Features
In January, J.C. Penney’s CEO Ron Johnson announced that the retailer would withdraw from non-stop low price promotions and instead switch to a “Fair and Square” everyday pricing strategy. Products […]
In Part 1 of this series, we looked at how to identify the right audience for your business using eMarketing–people we know (Customers) and people we don’t yet know (Prospects). […]
pinterest.com has conquered the web. Since mid-2011, when the site really took off, millions of users have gotten addicted to browsing the huge array of pins. Pins can range from […]
In case you didn’t hear, the New York Giants became world champions early last week during a popular program called the Super bowl. “Popular” may be the understatement of the […]
“We needed help with marketing in general… We were a Tabula Rasa and only marketed through word of mouth.” Permanently Under Construction. That’s how Prem Mansukhani describes his former website. […]
Who knew, but what you put on your social media can directly aid your website’s SEO. By using strategic keywords on your company’s Facebook page and making them hyperlinks, you […]
Many companies have made the leap into Facebook marketing, but few small businesses in the B2B or local B2C world have seen satisfying results. That’s because Facebook is a great […]
Did you know there’s an app for Twitter, Facebook and basically any other social networking channel out there? The reason is simple: Companies know that their tweets and Facebook posts […]
Google Analytics is a free tool that helps website owners understand their traffic and click-through data. It is a great service, but many companies find it hard to use Google […]
A 140 character phrase may not seem like it can considerably impact and engage current customers of your business; however, when tweets are strategically positioned to be part of a […]
