Features

Picking the Right Domain Name

Many people think that a URL should reflect the business name in order to create maximum brand awareness. However, there is another, arguably more important, purpose a URL could serve: […]

SMART eMarkeing in 5 Steps

Strong marketing content that makes an impact and sticks with customers rarely occurs by accident.  It’s a planned process with thought-through steps that are SMART. Create your own SMART web […]

Hip or Hype: Rethinking Trade Show Marketing

STOP throwing away your money. That’s what I tell some clients, with the following logic as explanation. The economy has changed and business is not what it used to be. […]

Carve a Unique Niche for Your Products

When positioning a brand, or even repositioning one, it is always important to consider where a products stands in relation to its competition. Many brand strategy models specify criteria to […]

Good News: Autumn unveils striking, new Goodwill site

Autumn Consulting is pleased to announce the launch of Goodwill of North Central Wisconsin’s (NCW) revamped website: http://www.goodwillncw.org/. Goodwill NCW’s Community Impact Though Goodwill is most commonly known for its […]

Make Your Brand an Experience

Starbucks, Corp. recently acquired Evolution Fresh, Inc., a West Coast juice brand, with hopes of launching a separate retail and in-store concept around juice. According to an article in the […]

Web Marketing for Employee Morale

Most people spend 8+ hours every day at their job. Yet, surprisingly, companies often forget the importance of helping their employees see a purpose in their work. A new marketing […]

Six Foundations for Strategic Branding

Every successful branding campaign begins with fundamental brainstorming. Qualifying prospects, engaging customers, and clarifying messages happens when a brand positions itself to solve problems and fulfill unmet desires. Before launching […]

Search Engine Marketing Calls for Regular Updates

Search engine marketing, in Milwaukee or elsewhere, profits from the regular creation of new content. Google boosts the ranking of pages that don’t remain stagnant and keep developing. Here are […]

Autumn Client Unveils New Website Launch

We are pleased to announce the launch of the new, user-friendly Fabrictech International website, powered by Autumn Consulting: http://www.fabrictech.com. The site, which is accessible for pro-active consumers and curious retailers, […]

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